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Siemens’ Purchase of Altair Is Completed: Will PLM Chief Tony Hemmelgarn Manage to Make Another ”Mentor Success?”

The deal in which Siemens is buying AI, HPC, simulation and analysis developer Altair Engineering is now completed. It is a big deal in every perspective and will give Siemens the commercial push it needs to, once consolidated, give the company a clear position as market leader in the PLM area, and also provide them with the most cutting-edge AI, HPC and simulation technology possible. Together with what Siemens itself has developed in the CAE domain within the framework of the Simcenter portfolio, it will also become the market's first serious challenger to Ansys' hegemony as market leader in the simulation domain. Just over $10 billion will have to be spent to secure ownership, a lot of money of course, but there are indications that this could be a brilliant deal for Siemens. How then?
It is clear that the CEO of the PLM division, Tony Hemmelgarn, has made great giant deals before. For comparison, the company paid $4.5 billion for Mentor Graphics in 2017. It was also a giant deal, but has proven to be a commercial success for several reasons. Commercially, among other things, because the EDA (Electronic Design Automation) side, which Mentor addressed, currently accounts for around a third of the PLM division's revenue. But also, because the technology and solution packages built around EDA are not only the best integrated into the entire PLM package on the market, but also have an impressive breadth in terms of functionality.
Nor are large deals in the CAE domain new to Siemens' acquisition history. For example, it previously bought CD-adapco for just under a billion dollars in 2016, when it acquired the flagship solution in multiphysics CFD (fluid dynamics) STAR-CCM+. Or the purchase of LMS International, developer of test and simulation software, in 2012, for nearly $700 million. There are more examples, but they end up being successful in terms of integration and in line with a consistent strategy over time, building up a strong simulation and analysis portfolio.
In a comment on the closing of the Altair acquisition, Siemens PLM leader, Tony Hemmelgarn, states that the acquisition of Altair is the largest in the company's history. He also links the purchase to Siemens' development of its comprehensive digital twin concept.
“Right, and our strategy has not changed – we remain committed to building the most comprehensive Digital Twin. In that spirit, Altair’s capabilities in simulation, high-performance computing (HPC), data science and artificial intelligence will complement our existing strengths in mechanical and EDA design. Together, we will enhance our Digital Twin to deliver a complete, physics-based simulation portfolio as part of Siemens Xcelerator.”
He adds that a new portfolio organization is now being introduced: “Simulation, which will consist of the entire Altair product portfolio organization, together with our Simulation and Test Solutions (STS) group, led by Jean-Claude Ercolanelli. This new organization will be led by Sam Mahalingam, Altair’s CTO.”

With this powerful combination, Hemmelgarn claims that it will be able to more seamlessly accelerate the digital transformation of Siemens customers by integrating the real and digital worlds.
“Altair’s data science and AI-powered simulation capabilities will help reduce time to market, accelerate design iterations and unlock our industrial expertise in product lifecycle and manufacturing processes,” he says, adding:
“This strategic move also strengthens Siemens’ position as a leading technology company and strengthens our leadership in industrial software and artificial intelligence.”

As for the new portfolio organization, Simulation, it will be led by Sam Mahalingam, Altair’s Chief Technology Officer. This is an Altair representative that PLM&ERP News readers have met on several occasions. Among other things, he is known as the person who oversaw the development and deployment of Altair’s simulation, HPC and AI technology and portfolio of products and solutions.
“Sam Mahalingham will now report directly to me with a dotted line to Joe Bohman, and Jean-Claude Ercolanelli will report to Mahalingham. This new segment will integrate Altair’s advanced simulation, high-performance computing and AI capabilities with our existing strengths to deliver unparalleled, end-to-end digital solutions,” comments Tony Hemmelgarn.

ALTAIR IS STRONG IN AUTOMOTIVE and has during the last 5-6 year period developed a growth momentum, based on strategic acquisitions and a heavy internal innovative development culture, which among other things brought with it comprehensive updates and modernizations of interfaces, functionalities and integrations. At the same time, CIMdata believes that the S&A area has continued high growth potential. The analyst calculates with double-digit annual growth over the next five years. If Siemens succeeds in discounting this to expansive sales, the purchase will be a hit, just as the Mentor acquisition has been. Another backdrop is that Siemens already has a significant digital portfolio in its PLM division, Digital Industries Software, but the acquisition of Altair Engineering further expands the portfolio with HPC, data analytics and key simulation technologies such as CAD-neutral modeling and meshing tools, implicit and explicit dynamics solvers, electromagnetics solvers and topology optimization, all integrated with state-of-the-art AI/machine learning (ML) capabilities.

Pushing Siemens PLM Revenue Towards $8.0 Billion Level
The purchase of Altair Engineering will move Siemens up to become the market’s second in the CAE area with, including the additional revenues that Altair brings to the table, with total revenues between $1.8 to $1.9 billion. The German PLM giant thus overtakes both MathWorks and Dassault when it comes to generating CAE revenue. Synopsys owned Ansys continues to top the list.
Earlier when the acquisition was announced some months ago analyst CIMdata noted that Siemens already has a significant digital portfolio in its PLM division, but that the purchase of Altair further expands the portfolio with HPC, data analytics and key simulation technologies such as CAD-neutral modeling and meshing tools, implicit and explicit dynamics solvers, electromagnetics solvers, and topology optimization, all integrated with state-of-the-art AI/ML capabilities.
Interesting is also that the revenues that Altair brings also push Siemens up towards the level of $8 Billion in total for the PLM division. This, in turn, means that it sails up as the overall market leader in terms of PLM-related revenue ahead of Dassault, which in 2024 had $6.68 billion in total.
CIMdata further points out in its analysis that the combined Siemens and Altair S&A portfolio will establish a technically close to complete coverage, including the main domains of multiphysics simulation, HPC and AI-driven simulation technology:
”When Siemens integrates with Altair and other Siemens Digital Industries Software offerings such as Simcenter , Teamcenter, NX, Polarion and EDA pieces, Siemens will have one of the most comprehensive portfolios of digital engineering solutions spanning the entire product lifecycle,” writes CIMdata.

Global soccer star Lionel Messi in action in Barcelona. He was expensive to buy, was he worth the bet? IMAGE: Getty Image

Expensive, yes, but was the price too high? Was Messi Too Expensive for Barcelona?
In an earlier column PLM&ERP News’ editor-in-chief, Verdi Ogewell, discussed around the purchase price: Was it too high?
“There are, of course, several aspects to this, and yes, it was expensive in absolute terms. However, many argue that the technological value that Altair brings can make up for a lot of the $10.6 B price tag. Other bits are that during the last 5-6 year period, Altair developed a growth momentum, based on strategic acquisitions and a heavy internal innovative development culture, which among other things brought with it comprehensive updates and modernizations of interfaces, functionalities and integrations. At the same time, CIMdata believes that the S&A area has continued high growth potential. The analyst calculates with double-digit annual growth over the next five years. If Siemens succeeds in discounting this to expansive sales, the purchase will be a hit, just as the Mentor acquisition has been,” Ogewell wrote.
Generally, it’s as CEO of Siemens’ PLM division, Tony Hemmelgarn, says to PLM&ERP News: ”It’s expensive, yes, but then that’s what it takes to play in the software M&A world these days.”
He nails the point spot on: maintaining world class takes its toll. Ask Barcelona, for example, why they paid huge money to bring Messi into the team…

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